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Apple launches yellow iPhone 14 and 14 Plus, plus new case colors

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As predicted, Apple rolled out a yellow version of its iPhone 14 and 14 Plus handsets Tuesday as part of a typical mid-cycle refresh. The new color joins midnight, starlight, Product (Red), blue and purple in the lineup. Four new silicone case colors are available, too.

You can preorder the new yellow iPhone 14 and iPhone 14 Plus as of Friday, with availability starting Tuesday, March 14, Apple said. The cases are available now.

iPhone 14 and iPhone 14 Plus now available in new yellow color

Apple introduced the new color almost exactly a year after the last mid-cycle color refresh, an alpine green iPhone 13 Pro/Pro Max.

“People love their iPhone and rely on it every day for all that they do, and now there’s an exciting addition to the lineup with a new yellow iPhone 14 and iPhone 14 Plus,” said Bob Borchers, Apple’s vice president of Worldwide Product Marketing.

“The extraordinary battery life, lightweight design, pro-level camera and video features, groundbreaking safety capabilities like Emergency SOS via satellite, and all iOS 16 has to offer make iPhone 14 a great option for anyone in the market for a new iPhone,” he added.

No new features or functionality

As with previous such moves, it’s just a new color, not a handset with new features or functionality, according to Bloomberg.

The publication also predicted the “imminent” release of the new yellow iPhone 14 and 14 Plus. And while eye-catching, it’s not Apple’s first yellow iPhone. The 2013 iPhone 5c and the 2018 iPhone XR came in yellow.

New colors goose consumer interest in the iPhone lineup ahead of the next model release, iPhone 15.

There appears to be no word yet on whether the iPhone 14 Pro and Pro Max will get new colors at some point.

New iPhone case colors

Besides this year’s sunny new iPhone 14 hue, Apple typically refreshes its collections of iPhone cases and Apple Watch bands in spring. Usually those involve new colors, as well, and four new cases came out Tuesday.

Apple introduced four new iPhone 14 series silicone case colors: canary yellow, olive, sky, and iris. They’re available to order now for $49.

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